International Journal of Business and Management Review (IJBMR)

EA Journals

International Journal of Business and Management Review (IJBMR)

Vol12, Issue 1, 2024

Digital Marketing and Consumer Behaviour of Selected Deposit Money Banks in Lagos State, Nigeria

Keywords: Consumer Behaviour, Digital Marketing, Online Marketing, Social Media Marketing, e-mail marketing, mobile marketing

DOI: https://doi.org/10.37745/ijbmr.2013/vol12n13851

Article Pages: 38-51

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Email ID: editor.ijbmr@ea-journals.org
Impact Factor: 8.72
Print ISSN: 2052-6393
Online ISSN: 2052-6407
Journal DOI: https://doi.org/10.37745/ijbmr.2013
Issue DOI: https://doi.org/10.37745/ijbmr.2013/vol12n1
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