British Journal of Marketing Studies (BJMS)

EA Journals

British Journal of Marketing Studies (BJMS)

Vol 5, Issue 5, June 2017

Use of Gemification in Marketing

Keywords: Game Based Marketing, Gemification, Marketing, Social Networking

Article Pages: 1-5


Diagnostics of Customer Satisfaction in the Hospitality Industry: Evidence from Nigeria

Keywords: Customer Satisfaction, Hospitality, Regression Model, Service Quality, hotel management.

Article Pages: 68-77


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Impact Factor: 6.80
Print ISSN: 2053-4043
Online ISSN: 2053-4051
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