Public Perception of Digital Switchover of Television Broadcasting in Delta State (Published)
The study examines public perception of the level of digital switch over in both public and private television broadcasting in Delta State. The researcher used survey research method to determine the sample size of 400 through the appropriate statistical method to represent the population of the study. Survey research method was employed in the collection of data because it was easier to seek people’s opinion using questionnaire. Data gathered from the study were analyzed and interpreted using simple percentage and tables. Findings from the research show that digitization will help improve accessibility, sharp picture quality, good and efficient programming. This research has revealed that not all broadcast stations in Delta State are not fully digitized; this is because of some constraints that militate against the media house such as lack of adequate funds to run the broadcast station properly. Privately owned media stations in Delta State whose major problems are lack of adequate funds/ finance according to findings, should be provided with adequate funds through the Federal annual budget allocation. Government should provide the broadcast station its full monthly subvention to fully operate maximally like other mass media organizations, because of the essential services it renders to the public.
Keywords: : digitalization, Broadcasting, binary language, public perception, switch over
Community Radios the Missing Link in Zimbabwe Agenda for Sustainable Socio-Economic Transformation (Zim Asset) (Published)
This paper looks at how the media and in particular radio broadcasts can impact positively on this new economic blue-print. The bias towards radio is because the distribution of newspapers in Zimbabwe is concentrated on major urban centres that are along the major highways thus alienating those in rural and farming communities who are a key component in selected two of the four clusters in ZimAsset.
Keywords: Broadcasting, Community Radios, Media, Sustainable Socio-Economic