Green Distribution Practices and Performance of Food and Beverage Manufacturing Firms in Kenya (Published)
Green distribution practices are increasingly strategic areas of focus for firms seeking to improve Sustainability and firm performance. However, empirical evidence on their influence on Kenya’s food and beverage manufacturing remains limited. This examined the effect of green distribution practices on the financial and non-financial performance of food and beverage manufacturing firms in Kenya. Using the Natural Resource Based View and Institutional Theory, the study used cross-sectional design and took a census of 192 firms registered with Kenya Association of Manufacturers. The study employed structured questionnaires, which were filled out by the heads of marketing, and 164 questionnaires were retrieved (85.4% response rate). Simple regression analysis showed that the relationship between green distribution practices and financial performance and non-financial performance was positive and significant. The study suggests boosting regulatory environment, minimizing greenwashing, and improving managers’ use of clean distribution channels, e-commerce, and safe disposal of products for long-term firm performance.
Keywords: Environmental sustainability, Financial Performance, Kenya, food and beverage manufacturing firms, green distribution practices, non-financial performance
Breaking Barriers: Innovations and Strategies for Sustainable Event Management (Published)
Sustainability is becoming a crucial aspect of large-scale event management due to the growing urgency of environmental, social, and economic issues. Events have a major influence on local populations, resource consumption, and carbon emissions; thus, adopting sustainable techniques is necessary to minimize negative consequences while optimizing long-term advantages. This study aims to examine sustainable event design and implementation strategies, evaluating their effectiveness in minimizing environmental damage, promoting social equity, and ensuring economic viability. It also explores innovative financing models and emerging trends that support sustainability in event management. Presenting a comprehensive paradigm that incorporates environmental, social, and economic sustainability, this research adds to the conversation on sustainable event management. This study offers an all-encompassing strategy for event planners, in contrast to earlier studies that concentrated on discrete sustainability elements. It also offers practical recommendations for adopting sustainable finance models and addressing technological challenges in event execution.
Keywords: Economic Sustainability, Environmental sustainability, Sustainable event management, Waste Management, public private partnerships, social equity