British Journal of Marketing Studies (BJMS)

EA Journals


Marketing Research on Food Consumers’ Behavior in Georgia’s Consumer Market (Published)

The marketing survey of thirty products has been included in the consumer basket of Georgia. Information obtained from the respondents’ surveys on the current and consumable acceptable prices of products are used by this information to construct linear, indicative and linear models to reflect the change in time.

Keywords: Marketing, Regression, Respondent, consumer prices

Determinants of Financial Intermediation and Its Implications on Economic Growth in Nigeria (Published)

The main objective of this study is to investigate the effect of financial intermediation on economic growth in Nigeria. The study made use of ordinary least square regression analysis. The study shows that interest rate margin has significantly impacted on economic development in Nigeria, that credit to private sector has significantly impacted positive on the development of Nigerian economy and that the level of lending rate over the years has impacted negatively on economic growth in Nigeria. The policy implication is that improper management of financial intermediation will help the economy to develop. This means that there is significant and positive effect of financial intermediation on economic growth in Nigeria. We therefore recommend that Nigerian government should ensure that a component analysis of the real sector of the Nigerian economy be carried out with a view to having a better understanding of the inverse relationship between the loans to the private sector and the performance of Nigerian economy through financial intermediation.

Keywords: Credit to Private Sector, Financial Intermediation, Interest Rate Spread, Regression, economic growth

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