Relationship between Green Product Packaging and Organizational Performance in Kenya: Empirical Review (Published)
This study aims to explore the relationship between green product packaging and organizational performance by conducting an empirical review. It seeks to draw comparisons between the advancements made in developed nations and the progress observed in developing economies, shedding light on the varying dynamics and outcomes across these contexts. The paper applies a desktop research design that reviews the empirical literature relating green product packaging to organizational performance. The empirical review is therefore carried out on the Google Scholar platform. Boolean operators “AND” and “OR” are used in searching for the reviewed articles published between January 2020 and July 2024. The keywords are searched and used in relation to Boolean operators. This contribution shall therefore be a novelty to the theory, practice, and policy that may enable an organization to offer solutions on issues related to green product packaging and organizational performance in sub-Saharan Africa.
Keywords: Green, Organizational Performance, Packaging, Product