This study examined awareness and utilization of maternal and child health services among women of reproductive age in rural areas in Akwa Ibom State. Three objectives and three research questions were raise to guide this study. A descriptive survey research design was adopted and the population of this study was 303,768 females of reproductive age in the study area and a sample size of 246 women of reproductive age drawn through purposive sampling technique was used for the study. A researcher-developed questionnaire titled Awareness and Utilization of Maternal and Child Health Care Services Questionnaire with reliability coefficient of 0.73 was the instrument for data collection. The data were analyzed using frequency and percentage. The findings of the study indicated that there was a great awareness of maternal and child health services among women of reproductive age; utilization of maternal and child health services among women of reproductive age was good; there was a great level of utilization of maternal and child health services among women of reproductive age. Based on these findings, it was concluded that there was optimal awareness and utilization of maternal and child health services among women of reproductive age in rural areas in Akwa Ibom State. Based on the findings, recommendations were made that federal, states and local government areas should still need to reach out to other people who do not utilize maternal and child health care services; educating women and men about the importance of maternal and child health care services would make them to utilize the services and efforts should be made to fill health service gaps with substantial success through more community-based facilities and financial subsidies.
Keywords: Utilization, awareness, maternal and child health services