The study examined the relationship between entrepreneurial human relations and organizational sustainability. However, the specific objectives of the study include: to examine, ascertain, determine, and assess the relationship between communication skills, conflict resolution skills, negotiation skills and multi-tasking skills of an entrepreneur and organizational sustainability of small-scale enterprises. Survey research design was adopted and the population of this study consists of 150 employees from 5 selected hotels in Akwa Ibom State. Data were collected through the use of structured questionnaires and furthermore, Cronbach Alpha were adopted to test for internal consistency of the construct. Findings revealed that there is a significant relationship between communication, conflict resolution, negotiation and multi-tasking skills of an entrepreneur and organizational sustainability of small-scale enterprises. The result further revealed that there is a positive relationship between communication, conflict resolution, negotiation and multi-tasking skills of an entrepreneur and organizational sustainability of small-scale enterprises. It was concluded that there is a positive relationship between communication, conflict resolution, negotiation and multitasking skills of an entrepreneur and organizational sustainability of small-scale enterprises. It recommended that, the selected hotels should communication and disclosed all issues relating to organizational sustainability to all the stakeholders, whether it has positive or negative effect on the environment. The selected hotels should embrace environmental stewardship in their business operations and should communicate the negative impact of their activities to the eco-system. Entrepreneur should be fair to employee wages to avoid conflict in an organization.
Citation: Aniefiok G. Robinson and Christabel Brownson(2022) Entrepreneurial Human Relations and Organizational Sustainability: A Study of Selected Hotels in Akwa Ibom State, International Journal of Business and Management Review, Vol.10, No.5, pp.94-116
Keywords: Human-Relations., Organizational, and sustainability, entrepreneurial
