Proposed Model For Mobile Marketing System With Push Notification (Published)
These days, the quantity of information on the Internet is increasing day after day. With this amount of information becomes difficult to be monitored by users, since searching for specific information and follow this search may cost a lot of time and effort. Likewise, the use of smart phone is also increasing and make the information delivered through push notification to the users extremely easier. For this reason, This study introduces a new mobile marketplace application which provides follow search service to cater for these difficulties. The paper described the way to gather the requirements, develop Iraq Marketplace (IQM) mobile application and provide follow search service by sending push notification to users. Finally, it tests the usability of the application. The paper found that the prototype has a positive result in both system satisfaction and usability with how easy using the system.
Keywords: Mobile Application, Mobile technology, Push Notification, Smart Phone