Innovation has transformed our lives in numerous ways, including a vulnerable and emerging area around the travel industry as Blue Tourism. Online-based advertising and internet business have fostered sightseers’ approaches to arranging and encountering their getaways, affecting how we “consume” the travel industry and the impact on the environment and manageability in mindfulness capacity building. This paper concentrates on this peculiarity through a Meta-analysis of the literature on blue the travel industry. As per the examination, manageability, and promotion were the two most investigated subjects, as a major development goal of cooperation networks around the world. The findings of the current research will bring knowledge to the actual information advancement in web-based business and computerized promoting on individual time usage in the travel industry and its significance and supportability. They will be useful to researchers of this field, tourism stakeholders, and the academic world as well as policymakers, to satisfactorily mirror the required thoughtfulness regarding the challenges and implications that the field provides to society.
Keywords: blue tourism; sustainability; e-commerce; digital marketing; meta-analysis, social-economic growth
