European Journal of Business and Innovation Research (EJBIR)

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PATENTING LIFE-FORMS, INTELLECTUAL PROPERTY RIGHTS AND GLOBAL ECONOMIC COMPETITIVENESS IN DEVELOPING COUNTRIES: THE PROSPECT FOR AFRICA

Articles, Uncategorized /

As development in the world of intellectual property right gives adequate consideration to the issue of restriction of life-forms against the backdrop of its ethico-cultural, innovative and knowledge implications, the paper examines the restriction of life forms as intellectual property rights vis-à-vis its potentials as veritable economic portal for global competitiveness in the present international […]

PATENTING LIFE-FORMS, INTELLECTUAL PROPERTY RIGHTS AND GLOBAL ECONOMIC COMPETITIVENESS IN DEVELOPING COUNTRIES: THE PROSPECT FOR AFRICA Read More »

IMPACT OF INNOVATIONS ON CONSUMERS’ BEHAVIOUR: A CASE STUDY OF PAK ELECTRON LIMITED

Articles, Uncategorized /

Innovations play a key role in changing behavior, purchasing habits and improving living standard of customers. In this era of stiff competition, innovation is the only toil through which business firms do not only fight a war of survival but also obtain competitive advantage. This is the reason that business firms particularly high-tech companies spend

IMPACT OF INNOVATIONS ON CONSUMERS’ BEHAVIOUR: A CASE STUDY OF PAK ELECTRON LIMITED Read More »

MODELING THE INDICES OF ORGANIZATIONAL AND MARKETING INNOVATIONS ADOPTED BY SMALL SCALE FLOUR AGRO- MARKETING FIRMS ABIA STATE, NIGERIA

Articles, Uncategorized /

A detailed analysis of the indices of organizational and marketing innovations has been examined in this study. The specific objectives duly analyzed were identification of the features of small scale flour marketing firms; analysis of the profitability and efficiency of the firms using income statement; ascertaining the determinants and indices of organizational, marketing and technological

MODELING THE INDICES OF ORGANIZATIONAL AND MARKETING INNOVATIONS ADOPTED BY SMALL SCALE FLOUR AGRO- MARKETING FIRMS ABIA STATE, NIGERIA Read More »

RESEARCH AND INNOVATION STRATEGIES FOR ECONOMIC COMPETITIVENESS AND INDUSTRIAL GROWTH: LESSONS FOR NIGERIA

Articles, Uncategorized /

One of the leading unrealized opportunities in Nigerian industrial organizations is the full influence of research ideas and knowledge to transform business products and processes into long-term innovation. Business research and innovation contribute significantly to improvement in enterprise productivity and quality and in the integral components of business strategy and success. Drawing heavily from published

RESEARCH AND INNOVATION STRATEGIES FOR ECONOMIC COMPETITIVENESS AND INDUSTRIAL GROWTH: LESSONS FOR NIGERIA Read More »

THE VIRTUOUS AND THE VARIANCE OF THE VARIOUS APPROACHES FOR MEASURING SHADOW ECONOMY AROUND THE WORLD- IMPLICATIONS FOR POLICY MAKERS.

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The period after World War II was marked by an upsurge in migration from the rural to urban areas in both developed and developing countries. During this period, colonies of Africa, Asia, and Central America achieved independence during the 1950s and1960s. Together, these factors contributed to the emergence of what is known as the shadow

THE VIRTUOUS AND THE VARIANCE OF THE VARIOUS APPROACHES FOR MEASURING SHADOW ECONOMY AROUND THE WORLD- IMPLICATIONS FOR POLICY MAKERS. Read More »

INTELLECTUAL CAPITAL AND RESEARCH PERFORMANCE OF UNIVERSITIES IN SOUTHERN PUNJAB-PAKISTAN

Articles, Uncategorized /

The main purpose of this study is to examine the concept of Intellectual capital in higher education institutions/universities, justify its importance and its impact on their research output and performance. This study analyzes the impact of Intellectual Capital on university research performance in Pakistani universities and also compares the intellectual capital of two selected universities.

INTELLECTUAL CAPITAL AND RESEARCH PERFORMANCE OF UNIVERSITIES IN SOUTHERN PUNJAB-PAKISTAN Read More »

MARKETING PRACTICES OF SMALL & MEDIUM SIZE ENTERPRISES: A CASE STUDY OF SME’S IN MULTAN DISTRICT

Articles, Uncategorized /

Small and Medium Size Enterprises are the backbone of every major economy and empirical studies prove that small firms are more efficient and innovative in their operation, product development and marketing strategies. The objective of this research study is to analyze marketing practices (strategies) of Small and Medium Size Enterprises running entrepreneurs in Multan.This study

MARKETING PRACTICES OF SMALL & MEDIUM SIZE ENTERPRISES: A CASE STUDY OF SME’S IN MULTAN DISTRICT Read More »

STRATEGIC MARKETING: THE CASE OF ISLAMIC BANK OF JORDAN

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Banks set up to operate in accordance with the Islamic Sharia’s principles have expanded in the last two decades. The basic difference between Islamic and non-Islamic banks lies in the fact that the former operate on an equity-participation system in which a predetermined rate of return is not guaranteed, whereas the latter’s operation is based

STRATEGIC MARKETING: THE CASE OF ISLAMIC BANK OF JORDAN Read More »

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