{"id":15610,"count":1,"description":"","link":"https:\/\/eajournals.org\/bjms\/tag\/marketing-concept\/","name":"Marketing Concept","slug":"marketing-concept","taxonomy":"post_tag","meta":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Marketing Concept Archives - British Journal of Marketing Studies (BJMS)<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/eajournals.org\/bjms\/tag\/marketing-concept\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Marketing Concept Archives - British Journal of Marketing Studies (BJMS)\" \/>\n<meta property=\"og:url\" content=\"https:\/\/eajournals.org\/bjms\/tag\/marketing-concept\/\" \/>\n<meta property=\"og:site_name\" content=\"British Journal of Marketing Studies (BJMS)\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"CollectionPage\",\"@id\":\"https:\/\/eajournals.org\/bjms\/tag\/marketing-concept\/\",\"url\":\"https:\/\/eajournals.org\/bjms\/tag\/marketing-concept\/\",\"name\":\"Marketing Concept Archives - British Journal of Marketing Studies (BJMS)\",\"isPartOf\":{\"@id\":\"https:\/\/eajournals.org\/bjms\/#website\"},\"breadcrumb\":{\"@id\":\"https:\/\/eajournals.org\/bjms\/tag\/marketing-concept\/#breadcrumb\"},\"inLanguage\":\"en-US\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/eajournals.org\/bjms\/tag\/marketing-concept\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/eajournals.org\/bjms\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Marketing Concept\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/eajournals.org\/bjms\/#website\",\"url\":\"https:\/\/eajournals.org\/bjms\/\",\"name\":\"British Journal of Marketing Studies (BJMS)\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/eajournals.org\/bjms\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Marketing Concept Archives - British Journal of Marketing Studies (BJMS)","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/eajournals.org\/bjms\/tag\/marketing-concept\/","og_locale":"en_US","og_type":"article","og_title":"Marketing Concept Archives - British Journal of Marketing Studies (BJMS)","og_url":"https:\/\/eajournals.org\/bjms\/tag\/marketing-concept\/","og_site_name":"British Journal of Marketing Studies (BJMS)","twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"CollectionPage","@id":"https:\/\/eajournals.org\/bjms\/tag\/marketing-concept\/","url":"https:\/\/eajournals.org\/bjms\/tag\/marketing-concept\/","name":"Marketing Concept Archives - British Journal of Marketing Studies (BJMS)","isPartOf":{"@id":"https:\/\/eajournals.org\/bjms\/#website"},"breadcrumb":{"@id":"https:\/\/eajournals.org\/bjms\/tag\/marketing-concept\/#breadcrumb"},"inLanguage":"en-US"},{"@type":"BreadcrumbList","@id":"https:\/\/eajournals.org\/bjms\/tag\/marketing-concept\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/eajournals.org\/bjms\/"},{"@type":"ListItem","position":2,"name":"Marketing Concept"}]},{"@type":"WebSite","@id":"https:\/\/eajournals.org\/bjms\/#website","url":"https:\/\/eajournals.org\/bjms\/","name":"British Journal of Marketing Studies (BJMS)","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/eajournals.org\/bjms\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"}]}},"_links":{"self":[{"href":"https:\/\/eajournals.org\/bjms\/wp-json\/wp\/v2\/tags\/15610","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/eajournals.org\/bjms\/wp-json\/wp\/v2\/tags"}],"about":[{"href":"https:\/\/eajournals.org\/bjms\/wp-json\/wp\/v2\/taxonomies\/post_tag"}],"wp:post_type":[{"href":"https:\/\/eajournals.org\/bjms\/wp-json\/wp\/v2\/posts?tags=15610"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}